WeddingWire and GayWeddings.com Celebrate Pride Month
Introduction By Kathryn Hamm
We are quickly entering the era of widespread “choice” in wedding planning options for same-sex couples, and we are thrilled that more companies are coming to realize (as I believe they should) that the wedding market is one diverse market and the LGBT community should be embraced and included as one segment with in it.
As I read the recent news that Facebook has added same-sex icons to its list of options, I couldn’t help but think a) that’s great news! and b) how lucky we here at GayWeddings.com feel to be partnered with WeddingWire — a company that has supported same sex couples with its same-sex, multi-ethnic icon options via its planning tools for several years now.
For those of you who don’t know, we got a little more rowdy with WeddingWire this past month, as our teams took a little walk down memory lane and celebrated Pride 2012 and marriage equality in Washington, DC with our Wed We Can campaign.
Here’s what Sonny Ganguly, Chief Marketing Officer of WeddingWire, has to say:
As last month’s Pride celebration comes to a close, we at WeddingWire wanted to take a moment to reflect on the excitement of joining together with GayWeddings.com, both over the past month’s celebrations and our amazing partnership, in support of the LGBT community.
Through June, I, along with the WeddingWire team working alongside GayWeddings.com, enjoyed being able to celebrate all couples commitments to one another.
Thinking back to when our partnership first began in January 2011, WeddingWire was able broaden our offerings to same-sex couples by joining together with GayWeddings.com. This partnership is enhanced by our common commitment to simplifying the wedding planning process and providing valuable tools to assist all engaged couples in finding vendors and planning resources for their special day. Together, we are proud to be able to provide the most comprehensive vendor directory available for same-sex couples, with over 40,000 LGBT-friendly wedding professionals. We look forward to continuously expanding this base and celebrating our partnership.
This June, as Pride events were held in all major cities throughout the country (and all over the world), WeddingWire was honored to be able to join in the celebration with our Wed We Can campaign in our Nation’s Capital at Capital Pride 2012.
Members of the WeddingWire and GayWeddings.com teams came together with the LGBT community, along with many local supporters, to celebrate Gay Pride and promote equality for same-sex couples. WeddingWire was excited to take part in the 37th annual Capital Pride Parade, which featured creative floats, music and great food and drinks, all while sharing in the celebration of Pride. The energizing, uplifting and fun-filled day was a great way for WeddingWire to show our support of all couples, share stories, join in the celebrations and spread the Wed We Can message to the 100,000 Capital Pride attendees.
About Sonny Ganguly
Sonny Ganguly leads WeddingWire’s marketing strategy, customer acquisition, and business development. Follow him on Twitter @sonnyg.
About Kathryn Hamm
Kathryn is one of the original “Poster Brides” of TwoBrides.com. She joined her straight mom (and company founder) as a full partner in the family business in 2005. She holds an M.S.W from the Catholic University of America and an A.B. in Psychology from Princeton University. Prior to becoming the President of GayWeddings.com, Kathryn spent 10 years as an educator and school administrator in the Washington, D.C. area. Though she and her partner exchanged vows in a memorable ceremony on the Eastern Shore in 1999, they are not yet legally married. Follow her on Twitter @gayweddingscom.